Do you have a personal compass that nudges you when it’s time to think about you? Does it ask you to think about “Where am I now? How does it fit into my desired career trajectory and life goals? Am I doing something that maximizes my skillset in an environment that helps me thrive?” Most peop…Read More
Donor Recognition: Calculating ROI in Dollars — and Sensibility
DONE WELL, THE COST OF DONOR RECOGNITION WILL MORE THAN PAY FOR ITSELF, ESPECIALLY IN TERMS OF DONOR LOYALTY, PATIENT CONFIDENCE, STAFF MORALE AND COMMUNITY GOODWILL. PART I: THE BEST RETURN ON INVESTMENT Penny Cowden, President, philanthropy212 Marketing, branding, public relations, brochures, annu…Read More
Healthcare reform: Is philanthropy still relevant?
It began almost 250 years ago. Men and women coming together to build schools, hospitals and orphanages. Brave women religious who traveled to the wilds of America to bring health and healing to those working in mines and lumber camps. They worked in the open, in tents and partnered with those being…Read More