“No organization is stronger than the quality of its leadership…”

– Edgar Powell

Penny Cowden


Penny is the President of Philanthropy212° — a fundraising consulting practice that focuses on building development programs that produce results.

Penny has specialized in not-for-profit philanthropy for twenty-five years, holding executive level positions at major health systems and institutions in Washington, Colorado, Virginia, and Arizona.

She began her career at Weyerhaeuser Company, a Fortune 500 forest products company operating in 18 countries, in marketing, communications, and business development. She developed communication and marketing strategies and hosted representatives from the United States, Japan, Australia, Germany, France, Italy, and Mexico.

She has provided fundraising consultation and creative services to not-for-profit organizations in California, Colorado, Washington, Oregon, Wisconsin, Florida, Nevada, Arizona, Louisiana, Pennsylvania, and New Mexico. Her fundraising consulting specialty areas include strategic planning, comprehensive resource development, capital campaigns, donor recognition systems, planned giving, moves management, coaching, operational procedures/policies, and philanthropic marketing and communications.

Penny earned her bachelor’s from Portland State University and master’s degree from Washington State University. She holds the CFRE designation and has earned advanced certification as a Fellow in the Association of Healthcare Philanthropy (FAHP).

She has received numerous awards for community service and is a member of the National Chamber of Commerce, the Public Relations Society of America, The National Association of Not-for-Profit Executives and Organizations (board member), the Association of Healthcare Philanthropy, The National Association of Charitable Gift Planners (board member), and the Association of Fundraising Professionals.


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