1. Happy New Year From Philanthropy212!

    I’d like to think of 2019 as the year of the donor! The year where it truly is revealed that donors make gifts to organizations they care about without relying on tax benefits as the prime motivation. Fundraisers know this. We all know that donors give from the heart and because of the heart. But …Read More

  2. Donor Recognition: Calculating ROI in Dollars — and Sensibility

    DONE WELL, THE COST OF DONOR RECOGNITION WILL MORE THAN PAY FOR ITSELF, ESPECIALLY IN TERMS OF DONOR LOYALTY, PATIENT CONFIDENCE, STAFF MORALE AND COMMUNITY GOODWILL. PART I: THE BEST RETURN ON INVESTMENT Penny Cowden, President, philanthropy212 Marketing, branding, public relations, brochures, annu…Read More

  3. Healthcare reform: Is philanthropy still relevant?

    It began almost 250 years ago. Men and women coming together to build schools, hospitals and orphanages. Brave women religious who traveled to the wilds of America to bring health and healing to those working in mines and lumber camps. They worked in the open, in tents and partnered with those being…Read More